La Catrina Artesanal is an interesting business that creates their products from scratch, using in-house recipes from one of their owners. The parlor is well decorated, and lit, creating an interesting ambiance. Upon meeting with the staff, we learned that they had done a shoot, but the results skewed from their expectations.
These are some examples of the work they had been using for their social media:
They believed they could achieve so much more, given their place being so beautiful, and having artisan recipes. We were commissioned to take some close-up images of some of their products, as well as some footage of how they create their ice cream, and their famous paletas.
Here are some Behind the Scenes of the shoot:
After the shoot, and the retouching process each of the pictures we take at Moma Consulting, these are some of the images we presented for them:
We began working then on the Menu, the Graphic Design, and the Video they want to use to promote their business.
(Some of the images are from stock photography, such as the fresh water, popsicles, esquimales, and ice cream)